Viant's Hidden Leverage: Why This Small-Cap Could Scale Fast

  • Viant's scalable, fixed-cost-heavy structure positions it to convert modest revenue growth into outsized profitability. Peer comparisons show Viant lags in margins and scale, but its improving cost efficiency and financial flexibility suggest a meaningful upside if execution improves. The investment case hinges on Viant's ability to scale while maintaining cost discipline. My valuation indicates a significant margin of safety with limited downside and significant potential upside.