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Posted by
Two Blokes Jul 29 -
Filed in
Stock
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FY2025, EA reported lower net bookings due to the underperformance of its Dragon Age and EA Sports FC. EA CEO Andrew Wilson has split the company's prospects in AI into 3 vectors: Efficiency, Expansion, and Transformation. With AI, EA could mitigate the rising cost of making video games and accelerate innovation to keep its customers engaged and stimulate demand for its product.
