Meta Q1 Preview: Anticipating Deceleration Due To Chinese Advertisers

  • I am downgrading Meta Platforms, Inc. to a Hold rating with a fair value of $568 per share due to anticipated revenue deceleration from Chinese advertisers. Meta faces near-term challenges from reduced digital ad spending by Chinese e-commerce giants and potential impacts from new U.S. trade policies. Heavy CAPEX and R&D investments may not yield significant returns as AI models become commoditized, impacting Meta's operating margins and free cash flow.